Light: Full to part sun. The hotter your climate, the more shade becomes imperative, especially during the hottest part of the day.
Soil: Any well-drained soil will do.
Water: Average water needs; avoid drought.
Fertilizing: One application of a granular (not liquid) rose fertilizer in early spring is sufficient.
Pruning: Fothergilla generally needs little pruning. If you do wish to prune, do so after flowering in spring. Fothergilla is known to sucker a bit, especially when it is planted in favorable conditions, but suckers can be pulled, cut with pruners, or cut with a sharp spade as needed.