Light: Full to part sun. The hotter your climate, the more shade becomes imperative, especially during the hottest part of the day.
Soil: Any well-drained soil will do.
Water: Average water needs; avoid drought.
Fertilizing: One application of a granular (not liquid) rose fertilizer in early spring is sufficient.
Pruning: Fothergilla generally needs little pruning. If you do wish to prune, do so after flowering in spring. Avoid very severe pruning, as recovery will be slow. Fothergilla is known to sucker a bit, especially when it is planted in favorable conditions, but suckers can be pulled, cut with pruners, or cut with a sharp spade as needed.